Breast Cancer Care
Charities have to make the most of their resources, particularly during the crucial Christmas season. We were called in to completely redesign Breast Cancer Care’s catalogues, and to recommend cost-effective improvements.
We successfully gave the catalogue more personality, better communicated the brand and the work it does, achieved a higher product density - and made the catalogue harder working in terms of soliciting orders. And all this while reducing print and distribution costs by reducing the number of pages.